Founded by designer Rachel Shaw, RUIFIER is a fashion and fine jewellery brand comprised of two complementary lines. The name RUIFIER is derived from the old English word ‘Reify’, which means to create a tangible object from an abstract idea. 

Featuring faces crafted in 18k gold vermeil, 18k rose-gold vermeil, and sterling silver, Ruifier bracelets and necklaces are tied off with delicate slim chains or fun, brightly colored cords.